3️⃣The Token Model

An overview of token utility, release schedule, allocations and use cases

General Summary

The Ample token is the primary way to engage with the Ample ecosystem, allowing access to the Ample DAO, Reward Pools, and transaction settlement between brands, creators, communities, fans and other partner media platforms and marketplaces. The token adds to an incetivized and easy to use dApp experience. Validators support the network by staking tokens and help create back end cross chain functionality and liquidity pools to settle between all participating users, while general users and brands engage with an easy to use platform, ecosystem and tokenized IP management system due to chain abstraction.

Token initiatives will correspond with user growth, fostering web3 creator development, attracting enterprise brand partnerships and creating a sustainable decentralized content creation and rewards ecosystem that all participants can engage with and enjoy(Fig. 6).

The native token of the Ample ecosystem – denoted by the ticker: $AMPLE – was created to support a decentralized ecosystem that addresses the gatekeeping, financing, transparency, ownership, and lack of opportunities that the current legacy Media & Entertainment plus Creator Economy industries face. In combination with the supporting Ample platform, the $AMPLE protocol ecosystem will provide a decentralized framework and infrastructure across web3 marketplaces and streaming platforms; the $AMPLE token powers that framework.

Use cases for the $AMPLE token will include, but are not limited to:

  • Users can be a participating member of the AMPLE DAO at different tier levels, each having varying rewards, governance, and access(more on Whitepaper)

  • Allow holders to participate as a validator or support mixed asset liquidity pools and project lockups offering stability to multiple productions, launches and partner platform settlement pools

  • Act as a settlement mechanism between brands, creators, users and other partner platforms(streaming token ecosystems and marketplace partners we will distribute to)

  • Timed lockups, user acquisition burns, and partner participation incentives

  • In-dApp settlements and membership features

The protocol and platform together create a circular economy infrastructure that allows tokenization plus distribution of a creator or entity’s intellectual property, royalties, rights and licensing to provide the ability to exchange partial ownership at-will plus offer alternative monetization opportunities that don’t currently exist. Supporting standards and protocols for a decentralized circular economy system create proper user incentives to foster flywheel network effects among all participants, creating a vibrant, transparent and secure creator-driven economy ecosystem(Fig. 6).

Tokenomics Overview

Token name: Ample

Token ticker: $AMPLE

Consensus mechanism: Proof of Stake

Initial total supply: 1,000,000,000 tokens

Current supply: 1,000,000,000 tokens

Maximum supply: 1,000,000,000 tokens

Basic AMPLE Token Distributions**

The following sections introduce the basics of $AMPLE utility, while full $AMPLE tokenomics are available in a separate token economics paper. Please contact the Ample team to learn more.

$AMPLE will have its token generation event (TGE) at a to-be-determined date, currently estimated to be in Q2/3 2024. At TGE, a fixed supply of 1,000,000,000 $AMPLE tokens will be minted and transferred to the AMPLE treasury. Allocated tokens will be transferred to the token vesting contract, while unallocated tokens will remain in the treasury under multi-signature protection.

The $AMPLE token vesting and release schedule are structured in such a way as to grow with the community in the coming years. As the usage of the Ample platform grows, and the number of individuals interacting with Ample increases, the token emission schedule shifts towards an increased community allotment. In this way, we anticipate the amount of $AMPLE tokens in circulation will remain adequate for usage in our ecosystem, while creating opportunities for DAO members, validators and holders to vote, support, contribute and earn higher rewards.

AMPLE Token Use Cases

The AMPLE token has various use cases on the Ample platform and at a protocol level, including but not limited to, DAO governance with tiered reward systems, liquidity provision plus staking activities, and the ability to manage offering and payment settlements between multiple marketplaces and platforms via Ample validators. Below, we will outline some of the primary use cases of the AMPLE token that will incentivize token ownership and user participation within the ecosystem. The Ample DAO will use a governance plus multi-sig system to execute functions and proposals within the Ample ecosystem.

The $AMPLE token is a non-refundable functional utility token which is intended to be used for the use cases outlined in the previous section of whitepaper. The $AMPLE token is not intended to be used as a medium of exchange accepted by the public as payment for goods or services, or for the discharge of a debt; nor is it designed or intended to be used by any person as payment for any goods or services whatsoever that are not exclusively provided by the issuer.

DAO Governance through $AMPLE Token Ownership***

Ample’s Decentralized Autonomous Organization (DAO) Governance structure allows rapid development of the Ample ecosystem by providing users with a myriad of network participation and validator incentives. These incentives foster a healthy creator economy ecosystem that supports increased content generation, ownership, financing plus vested community interest and support in the success and outcomes of film, show, and music distribution.

One of the Ample DAO’s primary functions will be to act as a decentralized development studio, determining which projects receive funding, promotion, and other advantages unique to the Ample ecosystem. In order to do so in an incentivized and decentralized manner, the Ample DAO is structured into three tiers: Tier One, Tier Two, and Tier Three. Each DAO Tier has different capabilities and incentives, and access to different tiers is reliant on the number of $AMPLE tokens owned.

The tiers of the Ample DAO share rewards in the following manner:

Tier 1 - 40%

Tier 2 - 25%

Tier 3 - 10%

Ecosystem - 25%

Tier Three status is unlocked for individuals with at least 100,000 $AMPLE tokens. In this tier, DAO members can delegate tokens to validators for rewards and nominate projects that they think should receive funding or promotion within the Ample ecosystem and to Ample partners. Members of Tier Three also receive a given percentage of the royalties associated with successfully funded projects. Tier Three members can submit projects to the Ample DAO with 50% of pitching costs waived, receive a 2% LP reward percentage, and receive a 1% reward for all submitted content produced and distributed successfully. Tier Three members also receive 5% discounted transaction fees on the platform, receive 2% higher streaming and rental payouts for their bodies of work on the platform, and receive quarterly exchange rewards based on the average number of members divided by the rewards percentage of that time period.

Tier Two status is unlocked for individuals with at least 250,000 $AMPLE tokens and offers the same incentives as Tier Three. Additionally, Tier Two allows members to become validators and cast votes regarding which nominated projects should receive funding and how much funding. Tier Two also receives a higher royalty percentage than Tier Three. Tier Two members can submit projects to the Ample DAO with 75% of pitching costs waived, receive a 5% LP reward percentage, and receive a 2% reward for all submitted content produced and distributed successfully. Tier Two members also receive 10% discounted transaction fees on the platform, receive 5% higher streaming and rental payouts for their bodies of work on the platform, and receive quarterly exchange rewards based on the average number of members divided by the rewards percentage of that time period.

Tier One status is unlocked for individuals with at least 500,000 $AMPLE tokens, offering the same advantages as Tiers Three and Two. Additionally, Tier One members can make the final decision on whether or not a project that received votes from other DAO members should receive funding or if the amount of funding should be modified. Tier One members also receive a higher percentage of royalties than any other DAO tier. Tier One members can submit projects to the Ample DAO with 100% of pitching costs waived, receive an 8% LP reward percentage, and receive a 4% reward for all submitted content produced and distributed successfully. Tier One members also receive 20% discounted transaction fees on the platform, receive 10% higher streaming and rental payouts for their bodies of work on the platform, and receive quarterly exchange rewards based on the average number of members divided by the rewards percentage of that time period. Tier One members also enjoy the ability to submit burning, lockup plus LP proposals and have governance voting rights for the Ample DAO pitch submission and funding approval system.

Ecosystem Support rewards will be used to foster web3 user growth, creator support, and marketing support for DAO members, creators, and new ecosystem projects.

We anticipate that access to the Ample DAO will be a powerful incentive for $AMPLE token ownership. By joining an Ample DAO Tier, token holders will gain influence over the Ample ecosystem and have access to support from DAO Treasury and Marketing initiatives, empowering them to make the decisions that they think will bring the most value to the Ample ecosystem and the DAO. In this way, Ample encourages token holders to play a direct role in the DAO trajectory and development, accelerating the Ample ecosystem adoption by creators worldwide.

Reward Pools and LP token lockups for $AMPLE

Ample users who do not wish to be validators, but wish to contribute their funds to reward pools can earn percentage rewards on their pledged funds. By rewarding users for keeping their assets on the Ample Platform and accessible via reward Pools, Ample can incentivize token ownership in a way that increases the activity on the Ample Platform, supports Ample DAO ecosystem initiatives, provides development grants and supplies liquidity between the Ample Platform and other partner distribution platforms to create a seamless user experience.

Creators that wish to receive funding for their project will first pledge a designated amount of cryptocurrency into the Ample reward Pools, which provides initial early grant development funding for other projects (e.g., short film, pilot, demo) and acts as a collateral incentive to be conscious stewards of any funding they also may receive from their pitch material submission. Projects that succeed in developing their early-stage grant project or successfully receive funding from their pitch material submission can subsequently withdraw their funds from the Ample reward Pools with rewards. At this point, the Creator would also have the option to convert their rewards plus the initial pledge into an LP token lockup (more details on this provided below) to receive additional rewards during the continued production schedule. However, projects that fail to finish their early stage grant production goals risk losing the funds that they added into the Ample reward Pools; these funds that were ceased will partially be used to recuperate funding losses to the Ample DAO, and the projected rewards would be burned to act as a deflationary mechanism (more details on this provided below). Creator’s projects that are not selected for pitch acceptance and do not receive funding forfeit all rewards, but the original pledge amount for their pitch is returned back to the Creator.

In addition to reward pools, when a production has been successfully funded and is being created in conjunction with the Ample platform protocols, the Ample DAO will open up LP token lockup offerings for specific productions to general token holders and DAO members for LP rewards, which will be higher than general user LP rewards. For example, if there is a film in production with a budget of $1M, the Ample DAO would open up LP token offerings of 25% of the approved budget (not a fixed number, this is just an example), offering mixed asset collateral support through the different phases of production. This token lockup acts as a safety net for productions that occasionally have additional budget needs or need additional funding at any point during production (this is not uncommon). Automated mixed asset pools improve the Ample token stability and the support pool stability for the production in process. See illustration below for an example of this mixed asset pool (Fig.10)

Suppose the production team requests additional support during the production process. In that case, LP holders can decide if they want to continue to support the production, receiving increased rewards and IP sharing opportunities. Alternatively, they can choose to remove their LP token from the production pool, and receive all of their original pledged LP token value minus 1% of their contribution (which goes to the Ample DAO Treasury) and surrender any outstanding rewards.

Example LP Token creation table for production support lockups

Another token lockup function will be a simple ecosystem lockup for future partner, user, and content acquisitions. These tokens will only be released upon DAO approval and a portion of all rewards that go back to the Ample DAO will go into this ecosystem lockup treasury for future use cases. These lockups will be time and initiative focused to encourage user growth and help stabilize the token ecosystem as needed.

$AMPLE Token Burning

Token burning provides a pathway for $AMPLE tokens to be permanently erased from existence, acting as a deflationary pressure that pulls tokens out of circulation. $AMPLE tokens will be burned from the Ample ecosystem treasury and never from the users or holders of the token. Burning initiatives will be used over time to balance token scheduled releases and voted on by the DAO on an annual basis to promote stability based on organic ecosystem growth.

There are 3 main burn functions implemented in the Ample ecosystem:

  1. Flat burn percentage

  2. New wallets and users

  3. Token surrenders

The first burn function will be a flat percentage token burn based on total token transaction volume per quarter at which $AMPLE tokens are burned will be a flat .5% of the total token transaction volume(See Fig.11). The Ample DAO will reevaluate the flat burn fee based on ecosystem stability, lockup amounts, total transaction volume and user growth initiatives.

The second burn function will come from new wallets and new users that remain active on the platform for a minimum of 60 days with a to be determined minimal transaction volume to ensure the user is indeed a genuine user of the platform(See Fig.12). We believe this creates an incentive to bring new users to the platform that will become longer term users and increase transaction amounts on the platform while increasing exposure to projects and content for our launch partners and creators.

The third burn function, as previously mentioned, will be a burn of token surrenders from early stage grant productions that fail to complete their development milestones. The projected rewards payouts based on production phase that would have been distributed to the creator upon successful milestone completion, will be burned from the ecosystem treasury.

It is our belief that token burning will bring users and additional token holders to the Ample platform and ecosystem, as well as encouraging growth and awareness of the ecosystem as a whole. Lockups and token surrenders additionally create an incentive to perform, engage with and support the ecosystem and Ample's launch partners.

Web3 Settlement Layer for Other Media Platforms

We also anticipate that, while Ample continues to grow as an ecosystem and attract creators, other Web3-friendly media platforms will embrace partnerships and connect with our creators, users and brands; creating a mutually beneficial bridge between platforms. That is why Ample will pursue media distribution and access partnerships with any other competing Web3-friendly platforms and create pathways for our users to interact with the content and tokens held in their ecosystem platforms and marketplaces. LP token pools between platforms would benefit both token ecosystem supporters and their users. In these instances, $AMPLE tokens will act as a settlement layer between cross chain ecosystems, allowing token holders to interact with other marketplaces and platforms seamlessly. See Fig.13 for a visualization of this process.

In dApp Settlements and Membership Features

Within the Ample ecosystem, users of all types will be able to use their Ample tokens to have access to the DAO(upon holding tiered amounts), subscription options, streaming options, and collector pools. Users can earn their way to tiered membership, allowing them to have an even more important role in supporting the ecosystem. The in-dApp use of the $AMPLE token will allow seamless interaction between users within Ample's ecosystem, as well as partner marketplaces and content platforms.

The $AMPLE token is a non-refundable functional utility token that will be used for the cases outlined in the previous section of this token economics paper. The $AMPLE token is not intended to be a medium of exchange accepted by the public as payment for goods or services or for the discharge of a debt; nor is it designed or intended to be used by any person as payment for any goods or services whatsoever that are not exclusively provided by the issuer.

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